XD FOR KIDS PROGRAM
OBJECTIVE
Remedy a social problem by developing a brand that addresses the issues through conceptual design solutions.
APPROACH
Children today rely on technological devices to play. Playwise encourages children and their families to consider more traditional and healthy ways of playing. With a bright color palette and bold imagery to capture a child's attention, I set out to promote healthy and fun activities that benefit a child's development.
TYPE FACE
Avenir | Between 1
