Conceptualize a listening experience for a song of my choice by creating a visual solution through the use of a film projector, a television screen, and typography and graphic elements printed on celluloid. Photographing these in a way that reveals interesting type treatments.


I chose a song that was sonically loud and that had a direct message through its lyrics and song title. As the song title “I've Seen Footage” states, the listener gets an impression of viewing recorded film and video footage. With this in mind, I approached it with a vernacular of video and audio recording techniques to convey the song's poetic message.


Helvetica Neue

Stempel Schneidler LT